Jakarta - PT Lippo Karawaci Tbk (LPKR) projects a pre-sales achievement of Rp5.2 trillion this year. The target grew by 5% from last year's realization of around Rp4.96 trillion.

"About 73% of the pre-sales were contributed by the parent company. Last year, the contribution reached 75% of the total pre-sales, " said LPKR CEO John Riady in a press release on Friday (28/1).

To achieve this target, Lippo Karawaci plans to continue to launch new clusters of landed housing products at affordable prices.

"In addition, it will also penetrate a wider market into the high income and mid-rise apartment segments, and increase demand for ready-to-live apartment units," he added.

By the end of 2021, LPKR's pre-sales achievement exceeded the revised pre-sales target of around 18%, or Rp4.2 trillion. This achievement also grew 86% compared to the previous year.

The increase in pre-sales in 2021 was supported by strong de